Product Review - Newsletter Software
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Published: 31 Aug 2010
Abstract
Newsletters are a medium through which webmasters communicate with their readers. With the rapid increase in blogs, there is a need for an automated solution which provides an ability to deliver newsletters without causing any major problems on the server. In this review, Anand analyses a newsletter program packed with a wide range of features which can be used in a blog.
by Anand Narayanaswamy
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Introduction

If you have a website, which collects visitors' e-mail addresses, then you should maintain contact with those registered on the site. This can be in the form of weekly newsletters, promotional offers and other related campaigns.

If you make use of WordPress platform, you should install plugins such as WordPress Newsletter Plugin to send mailers. I have seen several plugins which have the ability to send mass mails all at once. However, this process will drastically affect the functioning of the mail server. Hence, you require an automated solution, which has the ability to send a fixed number of e-mails on an hourly basis without causing any heavy loads on the server.

WordPress Newsletter plugin developed by Tribulant Software ships with several advanced features such as Multiple Mailing Lists, Bounce Management, Gmail SMTP Capability with several themes. Moreover, you can directly import subscribers using the Import/Export feature and automatically pump new subscribers to the mailing list. I feel that this feature will be very useful for blogs and WordPress article directory websites that are already established on the web.


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User Comments

Title: Herb Stern   
Name: hstern@thesoulwithin.com
Date: 2011-07-08 7:14:47 PM
Comment:
I would not recommend anything but Omnistar Mailer
Title: Jeremy Lewis   
Name: jlewis@ocean19.com
Date: 2011-04-28 4:27:26 PM
Comment:
I would say just use Omnistar Mailer

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